I make ideas and information easier to understand
Whether it's rethinking how users interact with heritage brands like Jaguar Land Rover, creating new storytelling formats for Google, developing new features for Just Eat, breaking down the future of engineering for Siemens or simplifying how HERE talk about their location technology, as a former journalist I'm at my best when I'm breaking down complicated ideas and information to help people get what they need – in the way they need it.